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Written & Curated By The Redd Legend Team

Category

The Stories We Tell

All of our stories build connections with viewers on different levels. They’re not just ads; they’re art forms that drive sales and build trust with your audience.
April 17, 2024
3
min read

The Power of Storytelling: Using Media to Showcase Your Business

Discover the timeless influence of storytelling on human perception and emotion, advocating for companies to leverage their power through high-quality digital content to engage with their audience authentically.
April 11, 2024
3
min read

Why Story-Driven Visual Media Matters for Your Business‍

Story-driven visual media helps communicate your brand’s story to the audience you’re trying to reach and serve
February 27, 2024
2
min read

7 Effective Brand Positioning Strategies for Your Business‍

Your brand positioning plan is your direct message to your audience about the advantages of choosing your brand.
February 19, 2024
3
min read

A Simple Guide to Marketing Businesses Online

Caleb Marsh
February 7, 2024
2
min read

10 Ways to Improve Your Brand Messaging‍

Do you get the sense there’s more of your audience you could be reaching? Or that you’re simply reaching the wrong people too much of the time? ‍Improving your brand messaging will pierce through the marketing noise and help you more precisely cater to your ideal customers. Here are ten ideas to help you focus in on your brand!
February 2, 2024
min read

Thinking “In Front of the Box”

Being stuck in a box is no good. However, it’s not particularly productive to break out of the box if there is no goal—no direction. At Redd Legend, we have focused on creating goal-oriented quality media that will last several years, rather than creating videos that may go viral but will quickly become irrelevant.
January 5, 2024
min read

Redd Legend’s Mission and Purpose

Redd Legend
December 5, 2023
min read

What Does It Mean to Be a Story-Driven Marketing Agency?

Redd Legend
November 22, 2023
min read

Messaging That Makes Noise

If you are not seeing the business growth that you want in a one-year period, the odds are pretty high that your messaging could be better.
Emma Kuball
October 20, 2023
3
min read

Personalization Pays Off

How Hyper-Personalization Improves Marketing ROI
Emma Kuball
June 26, 2023
3
min read

Beyond the Sale: The Importance of Building Long-Term Customer Relationships for Business Success

Engaging with customers beyond the initial sale through personalized communication, loyalty programs, social media management, and excellent customer service is crucial for increasing customer retention and building a loyal customer base, which can be achieved through story-driven marketing.
Emma Kuball
May 15, 2023
2
min read

Building Equity vs. Building in Equity: Understanding the Key Differences for Business Success

Building equity involves increasing the value of an existing asset through improvements or paying down debt, while building in equity is designing a product or service with inherent value for the customer. Both concepts are important for creating a more valuable and successful business, and our team can help you implement them to achieve your business goals.
Emma Kuball
April 12, 2023
3
min read

The Battle of Socials

We are on a mission to crack the code on what capturing your target audience's eye on social platforms can do for your business professionally, authentically, and most importantly ethically.
Emma Kuball
February 27, 2023
3
min read

New Event — Generating Revenue Streams as a Filmmaker

Filmmakers — learn how to make money and save time while doing what you love. Coming to a screen near you on April 6th...
Redd Legend
February 27, 2023
2
min read

Service-Based Businesses: Don't Build a Website!

Caleb Marsh
January 27, 2023
5
min read

All Hail the Robot Overlords! What Does ChatGPT Mean for the Marketing Industry?

Oh no, the robots are taking over our jobs like data analysis and writing endless product descriptions, freeing us up to do meaningful work! The horror!
Caleb Marsh
January 10, 2023
8
min read

How to Structure an Ad

This is a guide for business owners producing their own media.
Caleb Marsh
December 9, 2022
10
min read

"Video Marketing" Doesn't Work

The way many business owners approach video production for their companies makes “video marketing" ineffective. Here's how to change that.
Caleb Marsh
November 29, 2022
4
min read

A Letter From Our Founders

Redd Legend was founded out of a passion to create a space for artists to thrive. We are obsessed with ethical marketing, the creative process, and results-oriented media.
Caleb Marsh & Abraham Silva
September 26, 2022
5
min read

Finding Your Story

Communicating your brand's values in a meaningful way directly impacts consumer behavior. Purpose. Opportunity. Competition. Qualification. This is what it takes to find your story.
Redd Legend
September 15, 2022
3
min read

What Excellence Looks Like as Visual Storytellers

Everyone who has a job bears a responsibility to do that job with excellence. Excellence requires expertise. The process of becoming an expert is difficult itself, but there are some hacks that can speed up the process.
Caleb Marsh
August 2, 2022
8
min read

How to Generate Engagement

Here are our top tips for generating engagement online.
Redd Legend
August 2, 2022
5
min read

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